The drive for optimized sales processes: SMARTCRM supports a manufacturer of transmission technology and pressure monitoring products
The SUCO Robert Scheuffele GmbH & Co KG has chosen to implement SMARTCRM. The CRM solution supports 30 employees in the sales, marketing and service departments. The key to the decision was the fact that SMARTCRM is a long-time partner of abas Software AG and the bidirectional interface to the ERP system. SMARTCRM imports the current figures and provides, among others, evaluations on different levels at the press of a button – such as the turnover for the whole company, for a given merchandise group or for a customer. So, all the ERP information are centralized in one system available to all employees at any time without having to switch to the abas ERP system. A second interface connects SMARTCRM to the document management system HABEL. Thus, the employees have the opportunity to open and to transfer the documents stored in the CRM system directly to HABEL with a single click.
From now on, SMARTCRM supports the sales staff, among others, with lead management. In no time, the employees maintain the prospective customers’ data in the CRM system using the business card or the signature scanner. The data is then automatically transferred to the abas ERP system over the interface. Another advantage is the mapping of frame orders. Thus, SUCO keeps track of which product was called up to which time.
The CRM system has been also introduced in the service department of SUCO and allows a complete documentation of the complaints. All steps, from the first message to the solution of the issue, can be recorded in the CRM software. This ensures an optimal tracking and ease of evaluation, such as processing times and sources of errors.